Mr David Jacob

LEAD CONSULTANT

He started working with a Travel company in Kolkata in the initial years of his career post which he took up the international assignments in Hongkong & Shanghai . He came back to India 2.5 decades back from where his retail journey started.

He started with managing Flagship store of Nike at South Extension & within a span of 1.5 years he was handling the entire business of 30 crores . He left the organization at 247 stores with a business of 465 crores. 

In these 22 years journey he was managing the following verticals :

1. Strategic Planning and Business Development : This involved analyzing market trends, identifying new opportunities, and formulating strategies to increase sales and profitability. He was responsible for setting financial targets, monitoring performance.

2. Operations Management: overseeing the day-to-day operations of the business which included managing inventory levels, ensuring efficient supply chain management, and optimizing store layouts to enhance customer experience. He was also responsible for establishing and maintaining operational policies and procedures to ensure smooth functioning of all retail activities.

3. Team Leadership and Development: leading and managing a team of 20 business managers/ area managers which involved their recruiting, training, and performance mapping.

4. Sales and Marketing: included analyzing market trends, identifying target customer segments, and developing marketing campaigns to ensure business growth.

5. Financial Management:  Managing the P& L of all the 247 retail stores &taking corrective measures .

6. Competition Analysis
7. Technology Integration 

Apart from this he was involved in the Buying , Planning & merchandising aspects as well.

He has played a pivotal role in establishing the Brand Nike in India during his tenure with SSIPL  & understands the market & retail business completely. He along with his team can manage the 360 degrees of the retail vertical in your organization encompassing Expansion , brand positioning , profitability , product & operations.

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